FitFlop shoes are proving to be a very popular choice with women everywhere. They are toning shoes – that is to say, they help to tone your legs and trim your butt when you wear them and walk around as normal. It’s not too hard to see why busy women love these shoes – and there are plenty of reviews for them both online and offline.

One fact which is unlikely to be mentioned in reviews regarding FitFlops – but which will probably be mentioned very early in the conversation if you talk to someone who actually wears them – is the fact that FitFlops are wonderfully comfortable. Reviews, quite naturally, generally highlight the toning benefits associated with FitFlops. It’s unsurprising really – getting a free lower body workout just by wearing a different pair of shoes is something that most people would be interested in.

This is done by means of a specially designed sole which produces a small amount of imbalance. The muscles of the legs and butt attempt to regain the body’s natural balance, which means that they perform a little additional work.

However, the same sole which provides that lovely toning and trimming effect, also provides additional support for your feet – in the arch area in particular. It also maximises the surface contact area between the foot-bed of the shoe and the sole of the foot. This helps to distribute the pressure on the foot, produced by your body weight, more uniformly – which is why they’re so comfy.

If you do have the opportunity to chat with a FitFlop wearer then don’t be surprised if they tell you that they have more than one pair. Many people will have multiple pairs. The first pair tend to be bought based upon the toning potential. It’s the comfort factor that encourages them to buy further pairs. Be careful – it’s easy to get into a FitFlop habit.

It’s interesting to note that the latest addition to the FitFlop clogs range, the Gogh Pro clog – is specifically aimed at shift workers and hospital workers. In other words, anyone who usually spends a large part of their working day on their feet. The use the same toning sole design as all of the other FitFlop shoes – but it is non-marking and non-slip. They also incorporate an adjustable, pivoting heel strap for a secure fit with the convenience of a slip-on style shoe.

These have just been released in the UK and should, hopefully, find their way to the USA before too much longer.

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